The Mobility Challenge moves Austin in a better direction

Mobility is so much more than traffic - it means a thriving population, vital connections, and choices beyond single-occupancy vehicles. With Central Texas’ rapid growth, there isn’t room on our roads for everyone to travel in a private vehicle. But bringing more modes to a growing Austin area can help keep our vibrant region humming.

The Mobility Challenge is an invitation to employers to help optimize all modes in the system. Employers play a significant leadership role in helping Central Texas find solutions to traffic. As employers of all sizes participate in the Mobility Challenge, Movability will work with them to identify and implement mobility solutions more strategically.

What is the mobility challenge

The Mobility Challenge benefits everyone:

  • It helps businesses boost their recruitment and retention.

  • Allows companies to connect people with multiple modes while also helping them reduce the costs of lost time in traffic and parking.

  • Lets employees take back their time and reduce the physical and mental stressors of drive-alone commutes.

The Mobility Challenge 1.0 program is for employers that are just getting started or need help refining their employee commute programs. Participation in the Mobility Challenge 1.0 program includes collecting data through an annual employee commute survey and the development of a strategic mobility plan. In addition to customized mobility planning and support, participants receive free consulting and help applying for a Best Places to Work for Commuters designation.

The Mobility Challenge 2.0 program helps organizations take their strategic mobility plans and put them into action with hands-on help. With this second phase of the program, you can get Movability’s hands-on help in implementing your plan – from designing commute benefits and telework policies, to marketing the program to employees and coordinating fun educational events.

When an employer signs on to the Mobility Challenge, each participates in a process whose end result will be a plan as unique as that employer itself.

Are you ready to participate? Connect with Movability to learn more about applying to be part of the next Mobility Challenge class.

Custom mobility plan built for The Hatchery development in East Austin as part of the Mobility Challenge

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About the Mobility Challenge

Movability, the Greater Austin Chamber of Commerce, Capital Metro, the City of Austin, and The Thrival Company formed the Mobility Challenge in 2014.

The initiative came as a growing body of research showed that building new lanes and roads would create more congestion in Central Texas instead of managing it. But business and public sector leaders recognized that by focusing on moving more people - not just more cars - the region could enjoy growth without becoming choked by traffic.

To date, more than 80 Central Texas employers have participated in the Mobility Challenge. That translates to thousands of employees who now have better connections to more travel modes than ever before and are taking their time back from traffic.

Central Texas employers that have already joined the challenge:

Past Participants

  • 3M
  • Accruent
  • Advanced Micro Devices
  • American Bank of Commerce
  • Amplify Credit Union
  • Applied Materials
  • Austin American Statesman
  • Austin Community College
  • Austin Independent School District
  • Austin LGBT Chamber of Commerce
  • Avison Young
  • Ballet Austin
  • BazaarVoice
  • Box
  • Capital Metro
  • CBRE
  • Certain Affinity
  • City of Austin
  • Concordia University
  • Cushman Wakefield
  • Dell Technologies
  • Dun and Bradstreet
  • Eanes Independent School District
  • Endeavor
  • Flex LTD
  • Four Seasons Hotel Austin
  • General Motors
  • Goodwill
  • Google
  • Greater Austin Asian Chamber of Commerce
  • Greater Austin Black Chamber of Commerce
  • Greater Austin Chamber of Commerce
  • Greater Austin Hispanic Chamber of Commerce
  • Hanger
  • Hilton Austin
  • HNTB
  • Holtzman Partners
  • HomeAway
  • IBM
  • Intercontinental Stephen F. Austin Hotel
  • Jackson Walker
  • K. Friese and Associates
  • Kasasa
  • Lonestar Circle of Care
  • Maxwell Locke and Ritter
  • McGarrah Jessee
  • Meta
  • NetSpend NFP Corp.
  • NXP Semiconductor
  • Outbound Engine
  • Samsung
  • Seton Healthcare Family
  • Silicon Labs
  • St. David’s HealthCare
  • St. Edward’s University
  • SXSW
  • Texas Department of Insurance
  • Texas Department of Transportation
  • Texas Facilities Commission
  • Texas Gas Service
  • Texas Medical Association
  • Texas Mutual Insurance
  • Texas Parks and Wildlife
  • Texas State Preservation Board
  • Texas Water Development Board
  • The Hatchery Development
  • Tokyo Electron
  • Travis County
  • University Federal Credit Union
  • University of Texas
  • Whole Foods Market
  • WP Engine
  • YMCA of Austin

Mobility Challenge FAQs

What Kind of Support Will My Workplace Get as Part of the Mobility Challenge? +

Movability inventories each participating employer about existing transportation amenities; develops an employee commute survey; collects anonymous employee addresses to plot on a map for potential ridesharing; schedules three 1.5-hour meetings to review survey data and determine future action; and compiles the results into a three-year plan. For Mobility Challenge 2.0 participants, Movability also provides hands-on help implementing mobility plans.

What Kind of Commitment Does the Mobility Challenge Require From Employers? +

A Movability plan for a Mobility Challenge company varies depending on the employer’s challenges, workforce, and needs. However, the life cycle of our work with pledge companies looks like this: When Movability works with a company joining the Mobility Challenge, the employer first signs a form pledging to:

• Administer a survey to determine how employees currently commute, what would motivate them to try commute options, what options they might be interested in, etc.

• Develop a mobility plan that outlines a three to five–year strategy to expand commute.

Are There Networking and Promotional Benefits? +

Yes! Because Mobility Challenge participants are also Movability members, they have access to all of Movability's networking and educational events. Our communications team will also make sure you get promotions and have a chance to share your successes with the world, or at least Central Texas.

What is the Cost of Participating in the Mobility Challenge? +

Mobility Challenge participants must be members of Movability. Read more about membership options here.

Does a Workplace Have to be in downtown Austin to Take the Mobility Challenge? +

No! The Mobility Challenge is for employers all over Austin, whether they have one location or several. Participants must be located within Austin city limits.

What Happens After our Time in the Mobility Challenge is Over? +

Some employers are ready to take the plan developed during the Mobility Challenge and run it on their own, and some want more help implementing and growing the plan. We invite participants who want more help with their strategic mobility plans to participate in Mobility Challenge 2.0.

Who Pays Movability for this Service? +

The City of Austin funds the Mobility Challenge.

Mobility Challenge interest form

Interested in learning more about the Mobility Challenge? Please fill out this form and Beth Ann Ray, Movability's Strategic Partnerships Manager, will be in touch shortly.